100x the human, skip the headcount
About this episode
Amos Bar-Joseph built and scaled two B2B startups on the old playbook. Raise big, hire to forty people before the first million in revenue, then spend years fighting the bloat you created. With Swan AI he threw it out. In 2025 Swan went from zero to over 200 customers and seven figures in ARR with three founders and no additional hires.
The number he's aiming at is ten million dollars in ARR per employee.
This episode is about how that actually works. Amos started where most teams start, building a specialized agent for every task, and it didn't hold. Swan now runs its entire go-to-market on a single coding agent with a file system and a knowledge base it updates itself. We get into why data is not context, why the job that's left for humans is specification and review, and why he'll never let AI write his LinkedIn posts.
Chapters
Guest
Amos Bar-Joseph, co-founder of Swan AI. Connect with Amos on LinkedIn.
About the show
Growth After Headcount is a podcast and a book about how companies scale with AI instead of people. New episodes weekly. The book lands in 2027.
About Haris
Haris Odobasic is Managing Partner at Revenue Wizards, a GTM and RevOps consultancy, and the author of The RevOps Pendulum. He writes and speaks about how AI is changing the way companies are built and scaled. More about Haris →
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